The way you tell your story can make a difference

Brand Strategy services

  • Brand Positioning & Strategy

    Brand Positioning 品牌定位
    Competitive Analysis 競爭分析
    Audience Segmentation & Consumer Insights 受眾洞察與細分
    Brand Purpose, Mission & Vision 品牌核心價值與願景發展
    Market & Cultural Trend Analysis 市場與文化趨勢分析
    Brand Value Proposition 品牌價值主張

  • Brand Story & Naming

    Brand Storytelling & Messaging 品牌故事撰寫
    Brand Voice & Messaging Framework 品牌語調與溝通架構
    Brand Naming 品牌命名
    Product Naming 產品命名
    Content Strategy 內容策略

  • Rebranding & Brand Transformation

    Rebranding Strategy 品牌重塑
    Brand Identity Refresh 品牌識別優化
    Brand Architecture & Portfolio Strategy 品牌架構與產品線策略
    Global vs. Local Brand Strategy 跨市場品牌適應

  • Brand Marketing & Communications

    Brand Experience & Customer Journey 品牌體驗與消費旅程設計
    Social Media Strategy 社群媒體策略
    Digital Content & Media Strategy 數位內容與媒體投放策略
    PR& Event Strategy and Planning 活動與公關策略